The world wide web is a high-traffic destination. Currently, about a million separate sites can be accessed on the Web, and this number is only going to continue to increase. If you want your site to stand out from the crowd of millions, you will need a well-planned strategy to promote your site to your…
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Most people have probably heard of buzz marketing. It is an interactive style of advertising that utilizes a conversational approach to getting the word out. It is, in fact, very similar to word-of-mouth advertising. Any effective marketing campaign could use buzz marketing as a form of advertising. It may not be as shiny as the…
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A blog is a casual site meant to discuss issues and products related to specific niches. It is more relaxed and conversational than a corporate website. Most bloggers add personal views when posting, receive and reply to comments, and post links and commentaries of interest to their readers. Individual bloggers write to express their views…
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If your online business is still to take off, it is possible that you are pitching to the wrong market segment. You may have failed to pinpoint a specific target demographic, or niche, as the main focus of your site-building and marketing efforts. If this scenario describes you, it is time to reexamine your site…
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If you have an online presence, you know the value of site traffic. Traffic is the lifeblood of any site. The more site traffic you gain, the higher visibility and overall status within your niche. This could lead to more backlinks. Your site will improve in its overall search engine ranking with more people linking…
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You’ve built a site, filled it with content, and have a steady stream of new visitors. Congratulations, you have completed half of your duties. Once you have attracted visitors to your site, you want to do whatever you can to turn first-time visitors into repeat visitors. Static websites do not hold the interest of either…
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Sometimes the same old same old doesn’t work. Nowhere is this more true than in the constantly evolving industry of online marketing. If online success is not pounding down your door, it might be time to shake things up a bit. It’s time to consider adding videos to your site. There are few site features…
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With PLR or public label rights articles available in plenty, many site owners are able to get their hands on ready-made content at an affordable rate. The frustration of not being able to keep up a steady supply of fresh content is no longer a source of despair for site owners. Buying PLR articles, moreover,…
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